Business Overview

Yarilis is a 35 years old mother and micro-entrepreneur. she has been living in the community of Cañazas, located in eastern Panama, all her life. She is very devoted to helping her community and due to this, she decided to create a society of female entrepreneurs that sells Tamales and Chorizos.

Yarelis Frias - Cañazas- Tortí, Panamá

Economic Challenge

For the past five months, Panama has been under strict quarantine rules to avoid the increase of Covid-19 cases, which affected the economy and small businesses tremendously. Now that everything is going slowly back to normal, all the micro-enterprises are looking for tools to survive in these new circumstances. This is the case of Yarilis

The Business

Yarilis is a 35 years old mother and micro-entrepreneur. she has been living in the community of Cañazas, located in eastern Panama, all her life. Her family is originally from Guarare, in western Panama, and she has three kids.

She has two businesses; one is run only by herself in which she sells bed sheets, perfume, and other goods. And the second one is a society of female entrepreneurs that sell Tamales and Chorizos; this last business has been running for a year.

Competitive Advantage

  • She is one of the few community members that sell this kind of goods around the community.
  • They send tamales and chorizos to the city when possible, besides selling within the community.

Obstacles

  • Yarilis doesn’t know how to manage her business. She wants to know how to do pricing properly, to do the accounting, and to learn anything necessary that will help her to take her business to the next level.  

Next Steps

The tasks thatYarelis Frias has prioritized are:

1: Develop a more substantial business structure
Stage 1 to be completed by the Business telebrigades
2: Learn a bookkeeping method.
Stage 2 to be completed by the Business telebrigades
3: Find ways to improve her business
Stage 3 to be completed by the Business telebrigades

Page Last Updated:December 18, 2020