Business Overview
Etelvina is a dedicated grandmother that lives in the community of Cañazas in Panama. She has been selling chickens and eggs to provide a steady income for her family during the current situation.
Etelvina Vega - Cañazas- Tortí, Panamá
Economic Challenge
For the past five months, Panama has been under strict quarantine rules to avoid the increase of Covid-19 cases, which affected the economy and small businesses tremendously. But even during this adversity, some micro-entrepreneurs decided to change and create new income sources to survive during this time. Now that everything is going slowly back to normal, all the micro-enterprises are looking for tools to survive in these new circumstances. This is the case of Etelvina.
Photo Gallery
The Business
Etelvina has been living in the community of Cañazas for 25 years, she lives with her grandson and granddaughter.
Etelvina has been selling chickens and eggs for about a year and a half and the business has been successful so far.
Competitive Advantage
She has had a very good production of eggs due to well-nourished and healthy chickens.
Obstacles
-The lockdown rules made it impossible to keep the business active.
-Doesn’t know how to actually run the business properly
Next Steps
The tasks thatEtelvina Vega has prioritized are:
1. Develop a more substantial business structure
2.Learn a bookkeeping method
3.Find ways to improve her managing skills.
Page Last Updated:December 18, 2020